Posts by Kirk MacDowell

Over the past 44 years in this wonderful industry, you’ve heard me dwell on the importance of customer interaction and satisfaction. You simply can’t have one without the other. MacGuard has conducted numerous client satisfaction surveys for our clients, but some integrators have resisted conducting relational or annual surveys, called CSAT surveys.

The recent announcement that ADT has secured an equity investment totaling $1.2 billion from State Farm, has the industry buzzing about bigger things ahead, including the impact on the smart home.